The Changed Branding
 Industry

Is it Time to Change the Creativity First Mentality
In Branding?

 On Brand, Advertising
 & More
 

 Mark Ritson on
 Differentiation and
 Positioning

 One Brand, One Brand
 Voice

 Brand Strategy for
 Start-ups and Beyond

 Calling Bullshit on Brand
 Love

 Differentiation

 Brand Positioning 

 Differentiation and Positioning for Small Businesses

 Sales Differentiation
 Strategy

 Building the Dent
 Brand

 Descriptive or
 Distinctive Name?

On Brand, Advertising & More

 Business Storyteller

 Why Every Business Needs to Know About Trade Secrets

 The Power of Animation
 in Branding

 How to Move Beyond Your
 Job Role To Trusted
 Adviser

 Becoming A Company Of
 One

 Creating Passion
 Brands

 The Marketing Meetup
 Community

 Rebranding Rethink Press

 Colour Psychology

 Strategy For Creating
 Hype

 Dumbing Down of
 Brand Assets 

 Market Orientation &
 Segmentation 

 The Changed Branding
 Industry

 Segmentation & Targeting
 - Branding Industry

 Mark Ritson on
 Differentiation and
 Positioning

 Which Business Model?

 How To Stand Out From
 Your Competition —
 Niching

 Somi Arian interviews
 Shireen
 

 Niche Investment Comms
 

 On Brand, Advertising
 & More
 

 Positioning with Paige
 Arnof-Fenn

 Why Not to Rely On Colour
 To Stand Out

Is it Time to Change the Creativity First Mentality In Branding?

 Descriptive or
 Distinctive Name?

 How To Brand
 Using Trademarks
 Strategically

  Verbal Identity with
  Rob Meyerson

  Interview About
 Brand Tuned

  Is IP a Constraint on
 Creativity?

  Branding and
 Distinctiveness

  Raising Women's
 Socioeconomic Status

 Logo Design
 Process

 Creating a Meaningful
 Brand 

 Brand & Intellectual
 Property for Startups
 Vox Pops

 100th Episode Celebration
 of Brand Tuned

 The Role of IP in
 Branding

 Distinctiveness v Differentiation — Why Focus on Distinctiveness

 The Brand Starts From
 Inside Out

 Brand Positioning and 
 Messaging 

 The Key Role of Values
 With Chet Morjaria 
 

 Insights On Setting Up In
 Business from a Serial
 Entrepreneur

 How To Grow Your
 Business Using SEO

 Chris Kneeland on Cult
 Branding

Brand Naming Hierarchy -Essentials to Consider When Naming Your Brand

 Brand and Business
 Strategy

 How to Brand and
 Differentiate Your Online
 Business

 Marketing is Too
 Important to be Left
 To Marketers

 How to Stand Out With
 Unique Expertise – Go
 Narrow and Broad

 Understanding
 Research and
 Diagnosis

 What You Need to Know
 When Choosing a
 Domain Name

 What to Consider
 When Formulating
 Your Brand Strategy

  Using Gut Reactions
  to Support Your
  Brand Strategy

  How to Develop an
  Exit Plan for Your
  Business

 How to Develop Your
 Ideas using Product
 Market Fit

Brand Strategy With Mark Ritson

 What is a Business
 Model? 

  Why Fuse Brand
  Creation With Brand
  Protection?

  Engaging Services
  For Your Brand

  Things to Consider 
  When Hiring a 
  Designer

  Why Entrepreneurial
  Skills Are Important

 Does Copyright
 Protect Names      

 Creating Kick-Ass
 Content Strategy

 What Makes an
 Outstanding Brand

 How to Create a System
 For Your Digital Marketing
 Success

 Part 3 - Steps you Need to
 Take to Protect Your Idea
 For an App

 Joyful Marketing
 With Shannon Hernandez

 Part 2 - I have an
 Idea For an App,
 How to Protect it?

 How to Get And Stay
 Profitable

Part 1 - How to Protect your App Idea from Being Copied

 Transforming the Human
  Spirit Through the Power
 of Creativity

Why is Failing to Capture Your Intellectual Property a Costly Problem?

The Right Mindset is Critical for Success in Life and Business

Intellectual Property – The Challenges of Protecting Ideas

Stop Assuming Your Customer is A Big Sophisticated Brand

 Trademarking a
 Colour

 Guide for Startups to
 Get Investors

 How to Protect a
 Trademark
 Internationally

Improving Your Profit Growth by Differentiating Your Business

Why is Failing to Capture Your Intellectual Property a Costly Problem?

How to Turn Blogging Into a Huge Income

Intellectual Property – The Challenges of Protecting Ideas

 How to Manage a Successful Digital Marketing Agency

 What is
 Copyright? 

 Using Video to
 Scale Your Business

Understanding Intellectual Property Limitations Helps You to Be More Commercially Savvy

 Understanding
 Secrets of
 Successful Sales

 How to Protect Ideas
 Against Theft by
 Competitors and Others

 The Why and How of A
 Perfect Pitch For Your
 Business

What is Intellectual Property and What You Need to Know About It

 Franchising, All You Need
 To Know

Brand Names and Trademarks – What We Can Learn From O. Wilde

 Why You Should Sell on
 Amazon

 How to Start An Online
 Business Taking Action in
 the Right Order 

 How to Use the Brand To
 Guide Your Business
 Journey

 Managing Your Brand

 Brand Purpose Leads to
 More Success

 The Knowledge
 Economy

 From Corporate Executive to
 Building A Personal Branding
 and Marketing Business

 Are You Getting Engagement On Your Social Media Posts?

How People Can Manage Their Social Media

Part 2 Licensing And Franchising, What Is The Difference And Does It Matter?

Creating His Business and Growing it Through Franchising

Part 1 Licensing And Franchising, What Is The Difference And Does It Matter?

 Creating the Team
 Culture

 Why Begin With the
 End in Mind

Why Have a Brand Strategy
for Your Business? Part 2

Brands Staying Relevant at a Time of Deep Crisis

Why Have a Brand Strategy for Your Business? Part 1

 What Business Are You Really In?

How Brand, Branding and Marketing Impact Your Business Success

3 Facts About Copyright Everyone Should Know

 Building a Translation Business

 How to Increase the Value of Your Business Without Increasing Turnover

 Building a Business
 to Exit

 Continuous Improvement – Get Going with Your Podcast

 Brand Naming Process From Brand New Name Book

Accountant's Perspective on IP Value & Importance of IP Foundations

 Why Brand Protection is Important in Marketing

Why a Brand Triage Increases Reach

 A Product Designer's Perspective on Branding

 Develop Your Personal Brand and Grow Your Business

 What Not To Do When Branding

 How To Understand Your Customers Better than Your Competitors

 Rethinking Your Brand? Use IP Strategically

 Growing and Selling his
 Distilled SEO Consultancy

 Branding Home and Interior Sector Businesses

 How a Focus on the Right
 Niche Led To Success

 An Employee Centered
 Approach to Branding

Add Then Multiply Approach to Achieving Unprecedented Growth

Branding Financial Services Businesses For Growth

 Branding Early Stage
 Businesses

 Business Storyteller

 Building the Dent
 Brand

 Why Branding Needs
 to be Interdisciplinary
 to  Benefit Clients